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Blogging for money
While webblogs have been around for about five years, writers are starting to make money with advertising for the last year or two. According to The Washington Times some bloggers make thousands in ad revenues per month, while others just make about enough to offset the cost of running their online journals, USD 20 to 50 a month. Weblogs about specific topics are more apt to rake in advertising revenues.
There are many ways to advertise: micropayments, banner, popup or popunder ads. But Google Advertising Programs like Google AdWords and Google AdSense are very popular, because it's 'easy money'. Bloggers are advised to: - pick a narrow topic, in order to have any remote chance of success gaining an interested audience and getting good on-topic ads showing up; - consider a topic as it relates to the web: when aiming for ad revenue it helps if a topic is something to buy products related to it. - be passionate: write how-to article after how-to article and offer content no one could find anywhere else, which will lead to high ranking at Google. Companies are now catching up. Popular marketing weblogs like What's Your Brand Mantra say that companies express interest in blogging for their business. Learning about examples of business weblogs might help companies to get started: Business Blog Consulting is a site devoted to demonstrating how effective weblogs can be for communicating with customers and marketing to new customer prospects. Practice makes perfect... |
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posted by BlogFonk: Saturday, June 05, 2004 [#] Erms Suripatty