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God bless America?
Public funds for 'faith-based' groups running community programs: president Bush is renewing his push in favor of so-called faith-based initiatives, promoting the goal of letting religious groups compete for government money to help the needy. That might touch the hearts and minds of American voters. Calling the religious card may do the election trick and also support the war against terrorism.

But how about this? A controversial Islamic lobby group has published an ad in California newspapers seeking to win acceptance with the message that Muslims 'respect and revere Jesus' as do Christians. The ad by the Southern California office of the Council on American-Islamic Relations, or CAIR, is headlined 'More In Common Than You Think,' with a photograph of the old city of Jerusalem.

Using religion in ad campaigns. Marketing God or building bridges?

 

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posted by BlogFonk: Tuesday, June 01, 2004 [#] Erms Suripatty

 
 
   
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