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Political show business
Radio Free Europe writes that the recent elections to the European Parliament in the 25 member states of the European Union have been characterized by two marked trends. One is that voters often rejected ruling parties, voting instead for opposition parties. The other phenomenon was low overall voter participation, with turnout reaching a rock bottom of 17 percent in one EU state.
Different ad approaches were used to atrack voters' attention. However, 'Europe' is still not inspiring for Europeans. Another trend: the US presidential campaign enlists celebrities to do political ads. Maybe something for the next European elections? There's no business like show business... |









posted by BlogFonk: Tuesday, June 15, 2004 [#] Erms Suripatty